Head, Agency Banking - Fidelity Bank Ghana



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The Head, Agency Banking is responsible for planning, directing wholly or partly the administrative services agency banking business unit. This involves upward communication with senior management and the Executive on the overall strategy of the department.

DIMENSIONS

  • Revenue growth of business unit
  • Channel health dynamics
  • Product design and implementation
  • Go-to-market systems design
  • Strategic partnership development

 

KNOWLEDGE, SKILLS & EXPERIENCE REQUIRED

  • A minimum of 6 years working experience in distribution management in Telco, FMCG or Banking
  • Minimum first degree in a relevant field and from a recognized university
  • Sound knowledge of the Bank’s policies and procedures.
  • Familiar with current Agency Banking guidelines issued by the BoG
  • Excellent multicultural awareness and management skills,
  • Good communication and inter personal skills
  • High degree of team building and supervisory skills
  • Good relationship management skills
  • Microsoft Office suite (Word, Excel, PPT etc)


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KEY RESULT AREAS

Execution:

  • Recruit, screen, select and manage potential agents in the sales and service of offerings at the agent channel
  • Provide strategic direction to ANMs, Agent Officers and BSSMs towards the attainment of business unit’s objectives
  • Implement a robust liquidity management program to prevent out of stock (OOS) and over stock (OVS) situations
  • Maintain branding consistency and visibility in trade
  • Grow agents along the tiers
  • Provide strong leadership to the go-to-market team

Core Responsibilities:

  • Lead the incorporation of regularor and organizational policies and procedures in business unit operations
  • Monitor and review team’s project activities and ensure that they are brought to completion within scheduled period of time and budget
  • Provide effective leadership to team’s business activities that have to do with its strategic and financial growth
  • Create new strategies for marketing and monitoring QC and QA measures
  • Build effective relationship with the agents and other channel partners so as to maintain good revenue growth for the organization
  • Perform efficient finance management
  • Perform review of equipment and system layouts and its validation
  • Ensure harmonious environment for working
  • Responsible for training and mentoring agency banking and branch staff; motivating them all for effective performance for the general growth of the company
  • Set up the business unit’s strategies for promotional activities
  • Analyze and explore market trends; identifying new opportunities in all territories of the country
  • Coordinate with other teams e.g. BCC, Internal Control, IT, Compliance, Internal Audit, Credit and Banking Operations in order to develop plans for launching of new products, and then its implementation
  • Develop and communicate the expectation levels and vision of the company to members of unit. This must feed into the broader corporate vision and goals
  • Coordinate with other heads of departments, integrating objectives and ideas for organizational growth
  • Allocate resources to various centers and regions; all aimed at producing results
  • Develop collaborative working relationships within the branch network in pursuit of the business unit’s overall business goals.
  • Sharing customer feedback and insights to relevant stakeholders
  • Use relevant metrics and measures to routinely monitor progress against targets and take appropriate action to ensure targets are met or exceeded
  • Provide sales performance and other business intelligence data to support decision making at the Sales and Channels Directorate
  • Maintain effective working relationships with staff, vendors, development partners and other stakeholders for the advancement of business objectives
  • Develop and implement Agency Banking’s sales strategy across key market segments to ensure that the business unit identifies and optimizes a clear path to aggressive growth.
  • Develop a multi-prong business development and management approach – organic growth, strategic partnerships, outsourcing, etc
  • Implementation of a robust liquidity management structure to reduce to the barest minimum instances of OOS and OVS
  • Support the Inclusive Banking Strategy

Key performance Indicators

  • Revenue Growth
  • Customer acquisition and satisfaction
  • Agent network health and growth
  • Top of Mind Awareness and channel utilization parameters


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