Marketing Officers - Dara Credit

A leading credit company operating in the Greater Accra Region has a vacancy for the position of Marketing Officer.

Job Summary

We are looking for detail-oriented and experienced marketing Officers who will be responsible for developing and implementing marketing strategies to promote a company’s products or services, as well as analyzing market trends and customer insights to drive business growth.

DUTIES

• Develop and implement comprehensive marketing strategies to promote the company’s products or services.
• Conduct market research to identify target markets, customer preferences, and industry trends, and use the findings to refine marketing strategies.
• Help build the company’s portfolio
• Build and maintain relationships with our customers, through effective communication and networking.
• Prepare reports and presentations to communicate marketing strategies, performance, and recommendations to the management team.
• Their ultimate goal is to increase brand awareness, generate leads, and boost sales.

Qualification Required & Experience

Requirements

• HND / Bachelor’s degree in marketing or similar field.
• Proven experience in a marketing role, preferably in a similar industry (preferred)
• Applicant must be between 23 and 28years of age and must reside in Accra
• In-depth knowledge in the micro credit environment (preferred).
• Demonstrated success in developing and implementing marketing strategies and campaigns.
• Proficiency in using marketing software and tools, such as CRM systems and email marketing platforms.
• Strong understanding of market research methodologies and data analysis.
• Strong verbal and written communication skills to interact regularly with clients.

Location: Accra