Lead Generation Specialist - LMI Holdings



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Job Description: Responsibilities & Requirements


Objectives

  • To bring new leads and increase the number of people at the top of their sales funnel.
  • To provide new business team support in building a pipeline of leads to meet business plans, quotas and company objectives
  • Responsible for generating leads through phone calls, social media and emails

Responsibilities

  • Provide accurate and timely information to management on daily basis
  • Develop a strong knowledge of the company’s products and services in order to facilitate the sales process
  • Begin initial conversations with clients to via telephone, email and other means to establish client interest before recommending to the new business manager
  • Research and contact potential lead from all channels, qualify and score leads to differentiate between interested leads and those who intend to purchase
  • Research, maintain and update lead generation database daily
  • Ability to use email marketing tools to generate leads
  • Ability to deliver sales pitch and build professional relationship with potential and existing clients
  • Clear understanding of the sales process and sales pipeline stages
  • Ability to analyze data and make informed decisions with eye for detail
  • Clear understanding with using social media and other lineline sources to generate leads
  • Participate in preparation of proposals and or sales presentations


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Skills

  • Excellent English communication (verbal and written)
  • Experience with cold calling and email marketing tools
  • Experience with research and maintaining databases
  • Proficient in MS Office including Word, Excel & Outlook
  • Experience in using CRM
  • Strong project and time management skills
  • Experience in international sales environment (preferred)

Qualification Required & Experience

  • Degree qualified in sales, marketing or business development

Location: Accra

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