Communication and Digital Marketing Officer - Kabod Group

Muna Kalati is an organization that promotes children’s books in Africa. We are seeking an experienced and creative Communication and Digital Marketing Officer with a strong background in graphic design, marketing, and video editing to join our team.

Responsibilities :

Social Media Management and Marketing (70%)

• Develop and implement Muna Kalati’s communication strategy with an approach for each targeted audience: writers, publishers, librarians, booksellers, etc;
• Lead digital advocacy campaigns on reading and education-related causes;
• Document all activities through blogs and reports (Muna Kalati Talks, Lecture Plaisir, Reading for Healing, etc.) and publish on the website;
• Manage, update, optimize, and maintain the association’s website and all social media platforms;
• Enhance awareness and visibility of the association and its brand through media, engagement with bloggers and influencers;
• Curate and post timely and trending content on African children’s books and literary events using based on articles published on MK’s website, etc;
• Produce a monthly newsletter and increase the MK list of contacts;
• Produce engaging visuals, infographics, video content, and other information, communicational and educational materials for social media;
• Contribute to the production and distribution of Muna Kalati quarterly magazine in collaboration with the cultural mediation program manager;
• Assist the Program Coordinator in managing and communicating with the network of Muna Kalati Content Creators and the Network of African professionals in children’s books;
• Provide feedback on the impact of communication activities using data analytics;

2. Video Editing & Animation (30%)

• Develop an overall video brand messaging strategy
• Accurately use company branding assets (incl. Colors, fonts, etc.) to:
• Develop high-quality animations and professional videos
• Develop expressive images and videos on education and reading for African kids
• Manage and oversee all technical aspects of video recording and editing.
• Conceptualizing ideas for characters, scenes, backgrounds, and other animation elements.
• Manage Muna Kalati’s existing YouTube channel.

Requirements

• Hold at least a Bachelor’s degree in web design, communication, digital marketing, graphic design, or any other related field;
• Experience in social media and community management;
• Ability to produce visuals, infographics, and video content for social media;
• Very good time management skills, proactivity, and ability to work in a team with minimal supervision;
• Autonomous, versatile, good interpersonal skills;
• Ability to communicate effectively in both oral and written formats;
• Ability to comfortably manoeuvre social media platforms using the necessary digital collaboration tools. (Google Drive, Dropbox, WordPress, Slack, etc);

What to expect

• Work is usually conducted in a team. On a large project, you may work with assistants. For example, the role may be pressured when working intensively with strict deadlines.
• It's possible to work from home after the first 3-month probation and incubation period.
• Flexible work possible, with max 2 days remotely.