Sales & Applications Specialist - Beckman Coulter Diagnostics



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Job Description: Responsibilities & Requirements


Job Description for Sales & Applications Specialist

  • Responsible for the sales and applications within an assigned territory or geographic region
  • Gather data on marketing trends, competitive products and pricing.
  • Build relationships with customers and influence the acceptance and use of Company products.
  • Identifies, profiles, and may service key accounts.
  • Required to travel frequently and must comply with requirements of Beckman Coulter
  • Design and develop product specific training on various discipline specific equipment
  • Delivery of technical and customer training to internal and external customers
  • Provide customer training on new and existing product technology
  • Application support/ troubleshooting to customers and engineers

Sales Role and Responsibilities

  • Scan the market: Identifying potential customers in existing and new markets
  • Product promotion: Based on scanning – identify their needs and detail the products and their benefits.


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  • Funnel management: Making their own prospect funnel list, identifying customer requirements and customer details; keeping track of timelines of execution; making and tracking their own database.
  • Coordinating with other functions – Channel Partners, Service, and Regional Business Manager
  • Pre-Installation Requisite: (PIR) Handling the site preparation
  • Inventory of re-agents at customers and suppliers: Forecasting accuracy

Other Responsibilities

  • Daily administrative tasks
  • Report writing
  • Managing training rooms and instruments
  • Managing training material
  • Facilitating of training
  • Maintaining Prelink
  • Daily management activities

Qualifications/Competencies

  • N. Dip Medical Technology or B.Sc Biomedical , B. Med Sciences or equivalent
  • Qualified Medical Technologist with a proven 3-5 sales experience track record
  • Experience in relevant discipline
  • Train the trainer or equivalent certification
  • Experience in laboratory management and student training
  • Proven experience in the full training cycle i.e. needs analysis, curriculum design, training delivery and evaluation
  • Good understanding of relevant discipline principles
  • Strong analytical and troubleshooting skills
  • High level of computer literacy
  • Highly organized and ability to multitask
  • Ability to travel domestically and internationally for work

 

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